AG Nessel: MIConsumerWatch Launches Squid Game-Inspired Consumer Protection Campaign
Published Date: Nov 4, 2025
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Today, Michigan Attorney General Dana Nessel announced the launch of the next themed campaign from the Department of Attorney General’s new consumer protection social media account, MI Consumer Protection (@MIConsumerWatch). Inspired by the hit Netflix series “Squid Game,” the campaign creatively explores the world of scams and deception, showing Michiganders how to protect themselves before they become players in a dangerous game.
“Scammers play by their own rules, and they’re always looking for new ways to pull consumers into their schemes,” Nessel said. “The MI Consumer Watch accounts use pop culture, creativity, and education to provide timely reminders that awareness is the best defense against even the worst scams.”