California Attorney General Rob Bonta today issued a consumer alert to remind consumers and businesses that California’s Automatic Renewal Law (Schiavo, 2024) gives consumers important rights when it comes to the renewal of subscription-based services. The law was recently amended, effective July 1, 2025, to make it stronger.

“That mysterious $7.99 appearing on your credit card bill every month just got easier to identify — and cancel. Under California’s Automatic Renewal Law, businesses must get explicit consent before charging consumers and must give consumers a clear and straightforward method for cancelling unwanted subscriptions,” said Attorney General Bonta. “With the increasing number of online businesses offering subscriptions, it is important to ensure that businesses are acting transparently and that consumers have the power to manage and cancel these subscriptions more easily.”